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Magento web hosting improves B2B e-commerce

Customizable infrastructure, IT support among benefits of Magento web hosting

Magento web hosting can play a vital role in the development of a robust B2B e-commerce platform. Although B2C retail gets most of the attention as consumers increasingly shop online, B2B e-commerce is growing in usage and importance. In many cases, B2B e-commerce can present more complexity than its B2C counterparts, while companies may have less experience engaging buyers and distributing their wares online. Magento web hosting can provide the infrastructure and IT support that enterprises need to make their B2B e-commerce efforts successful. Read more

How to do an e-commerce software comparison

A look at critical factors to include in an e-commerce software comparison

Conducting an e-commerce software comparison is an important step in finding the right solution for your business needs, but it can be a complicated process. There are many e-commerce platforms available, and discerning important differences can be difficult. Here’s a look at several considerations which should influence your e-commerce software comparison and help you make the right decision for your business. Read more

ZeroLag presents at Magento Imagine 2014

ZeroLag experts discuss optimizing Magento hosting for increased sales

ZeroLag Communications, a Magento Platinum Hosting Partner, recently delivered a presentation on optimizing Magento e-commerce sites for increased sales and customer satisfaction at Magento’s annual worldwide user conference, Imagine 2014 in Las Vegas.

The presentation focused on proven techniques for improving the performance of Magento e-commerce sites, as measured in page loading speed. Numerous studies have indicated that slow-loading web pages are linked to reduced customer conversion rates, so web site performance is an important consideration for online merchants looking to maximize the return on their investment in e-commerce. Read more

Managed Magento hosting: 3 key advantages

On-premises hosting falls short of managed Magento hosting benefits

Managed Magento hosting solutions offer back-end infrastructure that successfully supports the front-end power and flexibility of the Magento e-commerce platform. Without proper server and network support, online merchants’ investments in the Magento platform are put at risk. Even an impeccably designed web site will fall short of customer expectations if pages load slowly and the online shopping experience is tedious. In a business where even a one-second delay in page load time has a measurable negative impact on customer conversion rates, high-performance managed Magento hosting is crucial to maximization of e-commerce business potential. Here’s a look at three infrastructure advantages a managed Magento hosting solution offers: Read more